Procter & Gamble Acquisitions Strategy and Key Deals_deltin51

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Procter & Gamble （P&G） has a long history of strategic acquisitions that have shaped its global portfolio and market position. The company\“s acquisition strategy focuses on expanding into new product categories, entering emerging markets, and acquiring innovative technologies that complement its existing brands.   

Some of P&G\“s most significant acquisitions include the 2005 purchase of Gillette for $57 billion, which strengthened its position in the male grooming market. Other notable acquisitions include Clairol in 2001, Wella in 2003, and the more recent acquisition of Native Deodorant in 2017.

In recent years, P&G has shifted its strategy toward smaller, more targeted acquisitions that align with consumer trends toward natural and sustainable products. The company continues to evaluate acquisition opportunities that can drive growth in key markets like India, where local consumer preferences require specialized product offerings.